The Aravind Eye Hospital, Maduri, India: In Service for Sight

http://cb.hbsp.harvard.edu/cb/product/593098-PDF-ENG
Author: Rangan, V. Kasturi
Source: Harvard Business School Publishing
Year: 2007
Company Name: Aravind Eye Hospital
Number of pages: 26

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Abstract:

Starting as a modest 20-bed hospital, Aravind had grown into a 1,400-bed hospital complex by 1992. It had by then screened 3.65 million patients and performed 335,000 cataract surgeries, nearly 70% of them free of cost for the poorest of India's blind population. Aravind's founder, Dr. Venkataswamy, now 74 years old, had a goal to spread the Aravind model to every nook and corner of India, Asia, and Africa. The case sets the stage for developing such a plan of action. Teaching Purpose: To teach students concepts of service management, health care operations, and social marketing in a third world context.