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For Whom are Corporate Managers Trustees?

Author: Dodd, E. Merrick
Product Type: Journal Articles
Source: Harvard Law Review, 1932 vol. 45 no. 7: 1145–1163
Publication Year: 1932

[This document has not yet been rated] 7479 views

The author argues that public opinion is moving toward a view of business corporations as institutions with a social service as well as a profit-making function...

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Energy Efficiency Teaching Module

Author: Johnson, Jennifer
Product Type: Teaching Modules
Source: The Aspen Institute Center for Business Education
Publication Year: 2009

[This document has not yet been rated] 7456 views

At its core, energy efficiency is about doing more with less. In times of a down economy and uncertain energy prices, the importance of saving energy seems clear; over the long term, however, how does a focus on energy efficiency make sense for business? Business is both uniquely suited to address the problems of energy efficiency and to reap the potential rewards of those solutions, if it is able to meld social and profit constraints into a plan for an innovative energy future. The purpose of this Module is to discuss energy efficiency as a strategic solution rather than a defensive reaction, and to present ways to manage challenges and make the most of opportunities at this intersection of business and society.

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Eat2Eat.com

Authors: Goodwin, Nigel; Hardy, Kenneth G.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2006

Faculty Rating: 1.5 stars1.5 stars1.5 stars1.5 stars1.5 stars [2 Faculty Ratings] 7378 views

Eat2Eat.com was an Internet-based restaurant reservation service covering a dozen cities in the Asia Pacific region. The case focuses on entrepreneurial marketing with sub-themes of financing and small enterprise management. It is a story of an entrepreneur who had an idea and enough money to launch it, but then struggles to achieve adequate scale...

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University of South Carolina


Author:
Product Type: Partner Pages
Source:
Publication Year: 2010

Best known for its innovations in international business education and research, the Darla Moore School of Business has a history of preparing business leaders for the ever-changing global marketplace through a blend of academic rigor and real-world experience.

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Wal-Mart's Sustainability Strategy

Authors: Plambeck, Erica; Denend, Lyn
Product Type: Cases
Source: Stanford University
Publication Year: 2007

[This document has not yet been rated] 7263 views

Senior executives at Wal-Mart launched the company's new sustainability strategy in 2005. The case describes their efforts to keep environmental improvement tightly coupled with business values and profitability.

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Board Representation: Multiple Interests and Corporate Governance

Authors: Scully, Maureen; Johnson, Jennifer
Product Type: Teaching Modules
Source: The Aspen Institute Center for Business Education's Corporate Governance and Accountability Project
Publication Year: 2006

[This document has not yet been rated] 7196 views

What issues are involved in representing multiple interests on boards? Several perspectives on corporate governance allow that shareholders and other stakeholders be taken into account in decisions about corporate strategy and resource allocation. The process of integrating minority concerns into corporate boards is often fraught with challenges...

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Bombardier Versus Embraer: Charges of Unfair Competition

Authors: Conklin, David W.; Hunter, David
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 1999

[This document has not yet been rated] 7183 views

One of Canada's high-tech success stories, Bombardier, changed the airline industry with the introduction of its short-haul turbo-prop planes and jets in the early 1990s. By the mid-1990s, a new player from Brazil, Embraer, had entered the market and was capturing a lot of business from Bombardier...

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Merck & Co., Inc.: Addressing Third World Needs (A, B, C, D)

Authors: Weiss, Stephanie; Hanson, Kirk O.
Product Type: Cases
Source: Business Enterprise Trust
Publication Year: 1991

[This document has not yet been rated] 7165 views

Researchers at Merck & Co. believe that a drug they had developed for animals might be an effective treatment for human river blindness, a debilitating illness that affects hundreds of thousands of poor people in the Third World. The process of development and testing, however, will be enormously costly...

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AES-Telasi: Power Trip or Power Play? (A, B, C)

Authors: Henisz, Witold J.; Zelner, Bennet A.
Product Type: Cases
Source: The Wharton School
Publication Year: 2006

[This document has not yet been rated] 7146 views

While Michael Scholey was proud of what he and AES Corporation had accomplished so far in the Republic of Georgia, AES-Telasi had still incurred operating losses of $40m during its first year of operation, had already exceeded its ten-year investment target, and the company faced several important challenges going into its second year...

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Hindustan Lever Limited and Marketing to the Poorest of the Poor

Authors: Gorman, Michael; Ahmad, Pia S.; Werhane, Patricia H.
Product Type:
Source: International Journal of Entrepreneurship & Innovation Management; 2004, Vol. 4 Issue 5, p1
Publication Year: 2004

[This document has not yet been rated] 7131 views

The article presents a case study on the marketing activities of Hindustan Lever Ltd. (HLL) and Nirma Consumer Care Ltd. in India. In India, HLL tended to focus upon the urban middle class and elite. Meanwhile, Nirma Consumer Care Ltd. produced and marketed a detergent, Nirma, targeting the poor rural sector...

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