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Small Medium at Large: Technology, Time, and Memory in Corporate Communications

Author: Rubin, James R.
Product Type: Notes
Source: Darden Business Publishing
Publication Year: 2013

[This document has not yet been rated] 551 views

This note considers the role technological growth continues to play in the evolution of corporate communications.

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Two Metanarratives of Contemporary Business

Author: Rubin, James R.
Product Type: Notes
Source: Darden Business Publishing
Publication Year: 2013

[This document has not yet been rated] 603 views

This note discusses two alternate narratives, or conceptions, of the role corporations can or should play in society...

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How CEOs Can Fix Capitalism

Authors: Gilmartin, Raymond V.; Prokesch, Steven E.
Product Type: Books / Book Chapters
Source: Harvard Business Review Press
Publication Year: 2013

[This document has not yet been rated] 636 views

The financial crisis of 2008 and the Great Recession caused a crisis of public confidence in business and American-style capitalism, with its focus on maximizing shareholder value. Corporate leaders understood that reform was needed and that they needed to commit themselves to the dual goal of producing benefits for society and their firms’ bottom lines—to creating “shared value.” But the specific actions they could take to bring about this change were less clear...

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Debating the Responsibility of Capitalism in Historical and Global Perspective

Author: Jones, Geoffrey G.
Product Type: Research Notes / Working Papers
Source: Harvard Business School
Publication Year: 2013

[This document has not yet been rated] 680 views

This working paper examines the evolution of concepts of the responsibility of business in a historical and global perspective.

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ITC Limited's Dairy Development Initiative: Corporate Social Responsibility or Shared Value?

Authors: Chaudhri, Vidhi; Kaul, Asha
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2013

[This document has not yet been rated] 702 views

In June 2012, ITC Limited, an Indian conglomerate recognized globally for its sustainability initiatives, was deliberating on how to apply its model of inclusive growth to a new initiative in dairy farming...

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Governance and Sustainability at Nike (A, B)

Authors: Paine, Lynn S.; Hsieh, Nien-he; Adamsons, Lara
Product Type: Cases
Source: Harvard Business School
Publication Year: 2013

[This document has not yet been rated] 1585 views

Set in 2012, the case traces the evolution of Nike's approach to environmental and social concerns from its origins in student protests against labor conditions in the supply chain in the 1990s through the development of a board-level corporate responsibility (CR) committee in 2001 to the creation of the Sustainable Business & Innovation (SB&I) strategy in 2009.

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Does the Good Outweigh the Bad? Sizing up 'Selective' Corporate Social Responsibility

Author: Knowledge@Wharton
Product Type: Journal Articles
Source: Knowledge@Wharton
Publication Year: 2013

[This document has not yet been rated] 930 views

Judging a company's CSR record involves a mix of skepticism and an understanding of the complex decisions at play...

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Sullivan Container

Authors: Cummings, Michael; Brewster, Robert
Product Type: Cases
Source: Babson College
Publication Year: 2013

[This document has not yet been rated] 1043 views

A new management team acquired the firm in 2007 and began revamping manufacturing practices and focusing on environmentally sustainable practices. Faced with the severe economic crisis in 2009, the firm continued to pursue sustainable practices, but now faces a critical question as investment costs in sustainable practices increase...

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Operation Greenwash Gold: Rio Tinto and the Tainted Medals

Authors: Seijts, Jana; Bigio, Benjamin
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2013

[This document has not yet been rated] 938 views

Rio Tinto, a major multinational mining company, signed a contract with the London Organizing Committee of the Olympic Games and the International Olympic Committee to supply all the gold, silver and copper for medals to be awarded at the London 2012 Olympic Games. Just three months before the opening ceremonies, a coalition of non-governmental organizations, titled Operation Greenwash Gold, combined with labour unions in Canada, Australia and around the world representing millions of workers to protest Rio Tinto’s alleged environmental, human rights and labour relations abuses...

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The Role of the Corporation in Society: An Alternative View and Opportunities for Future Research

Author: Serafeim, George
Product Type: Research Notes / Working Papers
Source: Harvard Business School
Publication Year: 2013

[This document has not yet been rated] 460 views

A long-standing ideology in business education has been that a corporation is run for the sole interest of its shareholders. I present an alternative view where increasing concentration of economic activity and power in the world's largest corporations, the Global 1000, has opened the way for managers to consider the interests of a broader set of stakeholders rather than only shareholders...

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