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Muslim Colas

Cola Wars or Cola Crusades?

Authors: Faulk, Saskia; Usunier, Jean-Claude
Product Type: Cases
Source: University of Lausanne
Publication Year: 2006

[This document has not yet been rated] 2345 views

This case deals with the rise of colas marketed by Muslim-led businesses, in the context of consumer boycotts of American products and brands. The purpose is to emphasise how politics and political events may impact consumer behaviour, competition, and business strategy.

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Malaysia in the 1990's

Author: Reinhardt, Forest
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 1997

[This document has not yet been rated] 2345 views

Focuses on Prime Minister Mahathir as the principal architect of Malaysia's economic and social policy. Designed to introduce a semester-length course on Business, Government, and the International Economy...

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Mattel: Getting a Toy Recall Right

Author: Quelch, John A.
Product Type: Research Notes / Working Papers
Source: Harvard Working Knowledge
Publication Year: 2007

[This document has not yet been rated] 2344 views

Mattel has been criticized heavily for having to recall not once but twice in as many weeks 20 million toys manufactured in China with lead paint and/or loose, potentially dangerous magnets. Clearly Mattel did not have sufficiently tight quality control procedures in its supply chain to compensate for the extra risks of outsourcing to relatively new Chinese subcontractors.

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Procomp Informatic: Stepping on Ethical Landmines in Asia

Authors: Woo, Claudia H.L.; Lau, Amy
Product Type: Cases
Source:
Publication Year: 2007

[This document has not yet been rated] 2334 views

This case is about the collapse of Procomp Informatics Ltd, a major Taiwanese chipmaker, which has been regarded by Taiwan's market watchdogs as similar to the scandal of the US energy giant Enron in 2001.

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Haier Hefei Electronics Co. (A, B, C)

Author: Paine, Lynn S.
Product Type: Cases
Source: Harvard Business School
Publication Year: 2007

[This document has not yet been rated] 2324 views

When Haier takes over the Yellow Mountain television factory in the distant Hefei province at the behest of Hefei's government, workers strike against the Haier culture and what it stands for.

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Cisco Goes to China: Routing an Emerging Economy

Authors: Jones, Geoffrey G.; Kiron, David
Product Type: Cases
Source:
Publication Year: 2007

[This document has not yet been rated] 2323 views

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Business Ethics in China: Resources

Author:
Product Type: Reading Collections
Source: Santa Clara University
Publication Year: 2010

[This document has not yet been rated] 2321 views

The Markkula Center for Applied Ethics has a long-standing interest in business ethics in the Chinese context.

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Essilor's "Base of the Pyramid" Strategy in India

Authors: Benkirane, K.; Roger-Machart, C.; Garrette, Bernard
Product Type: Cases
Source: HEC Paris
Publication Year: 2008

[This document has not yet been rated] 2321 views

The case presents a BOP project that Essilor, the world leader in ophthalmic lenses with 3 billion euros sales, has been implementing in India.

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Project Impact: The Affordable Hearing Aid Project

Authors: Cordes, Erika; Mair, Johanna
Product Type: Cases
Source: IESE Business School
Publication Year: 2005

[This document has not yet been rated] 2314 views

This case introduces David Green, a social entrepreneur with the mission of making advanced medical technology affordable and available to those in the third world...

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Finance Leadership in Novartis Consumer Health Businesses

Authors: Groysberg, Boris; Abrahams, Robin
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2006

[This document has not yet been rated] 2284 views

Describes and contrasts the roles and challenges of three high-performing finance heads at Novartis Consumer Health businesses in Australia, Japan, and Venezuela. All three faced tremendous pressures in terms of managing time and limited resources, but the particular circumstances of each business made for some specific challenges...

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