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     Author: Quelch, John A. (remove)

YOUR SEARCH PRODUCED 13 MATCHES.      PAGE 2 of 2    Items 11-13 of 13    1 2
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Procter & Gamble Co.: Lenor Refill Package

Authors: Quelch, John A.; Drumwright, Minette E.; Yao, Julie
Product Type: Cases
Source: Harvard Business School
Publication Year: 1996

[This document has not yet been rated] 710 views

The assistant brand manager for Lenor, Procter & Gamble Germany's fabric softener brand, was preparing a presentation on the national launch of an environmentally friendly refill package.

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Astra Sports, Inc. (A, B)

Author: Quelch, John A.
Product Type: Cases
Source: Harvard Business School
Publication Year: 1995

[This document has not yet been rated] 530 views

Astra executives meet to discuss how to counteract the appearance of Korean-made counterfeit athletic shoes in Europe, Asia, and Latin America.

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WWF

Authors: Quelch, John A.; Laidler, Nathalie
Product Type: Cases
Source: Harvard Business School
Publication Year: 2004

[This document has not yet been rated] 513 views

This case explores the issues WWF currently faces and reviews the organization's partnerships with the private sector.

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