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Product Type: Cases
YOUR SEARCH PRODUCED 2690 MATCHES. PAGE 2 of 270 Items 11-20 of 2690
Citibank: Launching the Credit Card in Asia Pacific (A)
Author: Rangan, V. Kasturi
Product Type: Cases
Source: Harvard Business School
Publication Year: 1994
Consumer Bank pondered the possibilities of launching a credit card in the Asia Pacific region. The bank's New York headquarters, and several of its country managers in the region, were not enthusiastic...
Innovation Corrupted: The Rise and Fall of Enron (A, B)
Author: Salter, Malcolm S.
Product Type: Cases
Source: Harvard Business School
Publication Year: 2005
Presents a brief historical overview of Enron's rise, its strategic successes and failures...
Nike Inc.: Developing an Effective Public Relations Strategy
Authors: Everett, Donna R.; Slaughter, Kathleen E.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2000
It had been almost a decade since the first article surfaced in the media alleging that factories sub-contracted by Nike in China and Indonesia were forcing workers to work long hours for low pay, and for physically and verbally abusive managers. The article was the seed of a media campaign that created a public relations nightmare for the company...
Iggy's Bread of the World
Authors: Gendron, Alexis; Valley, Kathleen
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2000
In January 1994, Igor and Ludmilla Ivanovic opened the doors of their bakery, Iggy's Bread of the World. This case describes their unusual mission statement and the way in which they try to bring a social consciousness mentality to a for-profit business...
Amway in China (A, B)
Authors: Tan, David; Tan, Justin
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2009
Faculty Rating: 
[1 Faculty Rating] 7044 views
Amway is a large manufacturer of household products that uses the direct selling approach. It has expanded into different markets over the years, most recently the Chinese market. However, the company must look at its strategy after the Chinese government implements regulations on the direct marketing business model...
McDonald's in India
Author: Dash, Kishore
Product Type: Cases
Source: Thunderbird School of Global Management
Publication Year: 2005
Faculty Rating: [1 Faculty Rating] 6844 views
McDonald's relative success in India has several important lessons for global multinational corporations that are interested in exploring the challenges and opportunities in emerging markets. Given the unique cultural space of India, where most people do not eat beef and pork and prefer vegetarian foods, and where people's food habits are dominated by regional food preferences, how could a beef-based hamburger chain achieve success?
Cirque du Soleil's Human Resource Management Practices
Authors: Gupta, V; Pawar, M
Product Type: Cases
Source: ICMR Center for Management Research
Publication Year: 2007
The case discusses the human resource (HR) practices of Cirque du Soleil, the Canada based circus entertainment company.
Farmacias Similares
Authors: Chu, Michael; Garcia-Cuellar, Regina
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2007
This case profiles a retail model for low-income markets and examines the role of private enterprise and profits in the health care of low-income populations, the creation of social value in commercial enterprises, and possible implications for public policy.
Starbucks Coffee Company
Authors: Stanley, Alison; Argenti, Paul A.
Product Type: Cases
Source: Tuck School of Business at Dartmouth
Publication Year: 2002
This case traces the origins of Starbucks and its rapid growth through joint partnerships and diversified products, and its rapid expansion of retail cafes...
Al Dunlap at Sunbeam
Authors: Hall, Brian J.; Khurana, Rakesh; Madigan, Carleen
Product Type: Cases
Source: Harvard Business School
Publication Year: 2003
Al Dunlap was one of the best-known corporate turnaround artists of the 1990s. In 1996, he was hired at Sunbeam to effect a restructuring, but was fired almost two years later when the company's financial performance and stock price began to decline...
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